B.Com Marketing Management ANNAMALAI
Course information
- Category: Graduation
- Eligibility: A pass in Pre University/ Higher Secondary Examination/ Second Year Foundation / Two year Diploma in Teacher Education / Three Year Diploma or an equivalent examination
- Goal:
A career in marketing can include a number of different roles. These jobs in marketing can include internet marketing positions to more traditional marketing jobs like televisions, radio or billboard marking. The gamut of different choices almost feels limitless. - Scope:
Advertising account executive
Advertising art director
Market researcher
Marketing executive

B.Com Marketing Management ANNAMALAI
This programme provides students with the necessary knowledge and skills to become competent distinctive managers and specialists in the field of marketing. Students acquire the skills necessary to be able to conduct marketing research and to analyze and interpret data to obtain insights that allows them to identify and effectively satisfy consumer needs and demands for products/services.
I YEAR
Subject Code | Subject | Marks | Total Credit |
---|---|---|---|
510 | BUSINESS TAMIL | 100 | 40 |
511 | ELEMENTS OF INSURANCE | 100 | 50 |
520 | ENGLISH: PROSE AND USAGE | 100 | 50 |
530 | MANAGEMENT PRINCIPLES | 100 | 50 |
540 | FINANCIAL ACCOUNTING | 100 | 50 |
II YEAR
Subject Code | Subject | Marks | Total Credit |
---|---|---|---|
610 | ENGLISH COMPOSITION AND BUSINESS CORRESPONDENCE | 100 | 50 |
620 | FUNDAMENTALS OF MARKETING MANAGEMENT | 100 | 50 |
630 | BUSINESS STATISTICS | 100 | 50 |
640 | ADVANCED FINANCIAL ACCOUTING | 100 | 50 |
III YEAR
Subject Code | Subject | Marks | Total Credit |
---|---|---|---|
710 | INTERNATIONAL MARKETING | 100 | 50 |
720 | PERSONAL SELLING AND SALESMANSHIP | 100 | 50 |
730 | INDUSTRIAL AND SERVICES MARKETING | 100 | 50 |
740 | DISTRIBUTION MANAGEMENT | 100 | 50 |
750 | ADVERTISING AND SALES PROMOTION | 100 | 50 |
760 | BASICS OF MARKETING RESEARCH | 100 | 50 |

Ali Siddigi
Dubai & UAE
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Synthia
Dubai, UAE
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Anamul Haq
Dubai, UAE
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James Karanja
Dubai, UAE
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Muhammed Abrar Azeem
SHARHAH, UAE
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